The OMG media group wants to be a leader in sustainable marketing, a field where the environment is not yet taken into account.
We have audited OMG's existing activities - the carbon footprint has been calculated in the past, but not in such detail that it can be worked on further. We have therefore recalculated it according to the international GHG Protocol standard and are looking for ways to reduce it further. Our proposed measures also include positive public engagement and education (given the marketing reach of OMG), which can indirectly bring further large savings.